Simple Investing with Invest+

Help grow your money. Our digital investment advice will look at tax-efficient options, the level of investment risk that’s right for you and what’s affordable. All at a fraction of the cost.*

  • Investments built by our experts. So you don't need to be one.
  • Invest from £100 a month, with tax-efficient accounts available
  • Pay a one-off £50 advice fee if you purchase your recommended investment.
  • UK-based telephone support if you want help or guidance.

*Source: How much does financial advice cost?

Who is Invest+ for?

Everyone. Invest+ takes away the need to research markets, understand asset types, etc. We’re here to simplify investing.

We have some eligibility criteria below. It includes making sure an investment is affordable for you, but we’re here to make investing easier to access.


Why Invest?

Investing can help you grow your money more effectively than cash savings but it’s not a short-term strategy. Think for the longer term, 5+ years.

Investing through Invest+ saves you the stress and effort of building and managing your own investments. Our experts manage the fund to spread risk and seek opportunities to help grow your money. All based on the amount of risk you have told us you’re willing to take.

The value of investments, and income from them, can fall as well as rise and you may get back less than you invest. We recommend holding your investment for at least five years to increase your investment’s potential and balance market movements over time.

How it works

Personal recommendation

Get a tailored report with a recommendation based on what you’re looking for. This is yours to keep – you can then decide whether you’d like to go ahead and invest. You can invest a minimum lump sum of £1,500 or £100 a month.

Take your time

Tell us about your goals, risk appetite and financial situation. We’ll get started by pre-filling your Lloyds account details. If something crops up, we’ll remember where you got to so you can finish up later.

Feel confident

You’ll get a personal investment report with realistic recommendations based on only what you can afford. Your investments will be looked after by experts who know all about helping people grow their money.



Am I eligible?

To apply for Invest+, you’ll need to be:

An existing Internet Banking customer

At least 18 years old

Currently living in the UK

Not a US citizen

Please remember that the value of investments and the income from them can fall as well as rise, and you may get back less than you invest. Tax treatment depends on individual circumstances and may be subject to change in the future.

Let's get going with Invest+.

There are two ways to apply...

Let's get going with Invest+.

There are two ways to apply...

Lloyds Bank QR code image

Mobile Banking app

  1. Log on to Mobile Banking app.
  2. Click 'Apply' on the navigation.
  3. Select 'Investments'.
  4. Select 'Investment advice? Ask Invest+’.
More about our app

Internet Banking

  1. Log on to Internet Banking.
  2. Under 'Our Products and Services', select 'Savings & Investments'.
  3. Select 'Investment advice? Ask Invest+’.
Log on to apply

Important legal information

Our Terms and Conditions (PDF, 84 KB) cover the Invest+ service. If you choose to proceed, we’ll email these to you and also keep a copy for future reference.

We will not:

Advise on existing investments, pensions, estate planning or caring for loved ones.

Provide ongoing financial advice or consider recommendations from other providers.

All advice is regulated by the Financial Conduct Authority and covered by the Financial Services Compensation Scheme. The value of investments, and income from them, can fall as well as rise and you might get back less than you invest. Investing for 5+ years helps to reduce the impact of market changes over time.

Your money is protected

Our Ready-Made Investments are provided by Embark Investment Services Limited and are protected up to a total of £85,000 by the Financial Services Compensation Scheme.

You can get more information on the FSCS on their website: