Learn about the initiative and why it’s so important:


The power of TV enables Black-owned business to flourish

Learn more about how Channel 4 and Lloyds Bank are partnering to deliver game-changing advertising opportunities for five Black business initiative beneficiaries.

Watch this short video to learn more

Read the five beneficiaries' stories below.

Black in Business with Channel 4, Lloyds Bank and other sponsors logos

Black In Business initiative

In partnership with Channel 4, Lloyds Bank launched the Black In Business initiative in May 2023 to help Black-owned business prosper. 

Black In Business initiative
Emmanuel Eribo — Co-founder/CEO, LØCI


An ethical approach to men's and women’s footwear combining fashion, functionality and the feel-good factor.

More about LØCI
Jamelia Donaldson – Founder/CEO, TreasureTress


On a mission to solve a longstanding problem for those with naturally textured hair, read how Jamelia is making waves in the hair and beauty sector.

More about TreasureTress
Segun Akinwoleola – Founder, The Gym Kitchen

The Gym Kitchen

With frustration at the lack of accessible, affordable and healthy food, Segun set about making his own and filling this gap in the market.

More about The Gym Kitchen
Mark Dalgety — Founder, Dalgety Teas

Dalgety Teas

How a chance conversation in Brixton led to being on the supermarket shelves and going global from its community roots.

More about Dalgety Teas
Thomas Robson-Kanu — Founder & CEO, The Turmeric Co with his father, Rechi

The Turmeric Co.

From winning on the football pitch to selling award-winning wellness shots in Sainsbury’s.

More about the Turmeric Co.

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Supporting Black-owned businesses

Wherever you are on your journey, our dedicated hub for the Black business community provides access to the right tools, expertise and finance to help your business grow.

‘Race Action’ plan

Since its inception in 2020, our plan has helped us address the specific challenges we know our Black colleagues and customers are facing.

Case studies

Hear from the businesses we’ve worked side by side with to overcome challenges and succeed.

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